OUR VISION, YOUR PRODUCT STRATEGY

Quartz or Mechanical watch… Swiss Made or not…Who would be my main competitors…?

With more than 1'000 different watches developed over the last 20 years, YK FOR have a wealth of experience and strong reputation across all levels of watchmaking.  High end to high street, men’s or women’s, high tech, high fashion or classical.

YK FOR can provide ad hoc tools to help you define your price targets, competitors and product main features (movement type, functions, materials…). With eyes and ears wide open on the watch business, YK FOR may guide you towards the hottest trends and suggest a product roadmap for the years to come.

Whatever you choose at the end, YK FOR will be by your side and follow your requirements during the Design stage.